Atelier Nid
From €500
Case study · Premium cleaning
Atelier Nid
A clean home, without the mental load
West Paris positioning — justify a premium ticket, not low-cost.
Scroll the story · then the live pages ↓
- Funnel
- Book from the hero
- Basket
- Packages pre-compared
- SEO
- Boulogne / Issy / 15–16 zones
01 · Problem
Generic = wrongly classed as low-cost
Without visual proof or a VAT-incl. grid, premium reads as discount.
02 · Approach
Book on arrival + compared packages
Booking hero → packages → Boulogne / Issy / 15–16 zones → reviews.
03 · Stack
Dark craft, targeted zone SEO
Next.js, TypeScript, Tailwind, optimized images. Vercel noindex demo — client staging.
04 · Outcome
Price justified before the call
Visual proof + VAT-incl. grid + hero booking = pre-oriented basket.
Takeaways
- →Premium is proven in images, not adjectives.
- →Booking from the hero changes contact rate.
- →Named zones boost useful local SEO.
€690Offer €500
Technical sheet
- Technologies
- Next.js
- TypeScript
- React
- Tailwind CSS
- Libraries & tools
- next/image
- Framer Motion
- Deployment
Vercel — subdomain demo, noindex, global CDN
- Role
Technical design · UI · fullstack development · baseline SEO
- Context
Premium cleaning demo — hero booking, packages, west zones
06 · Inside the product
Each chapter = one page. Zoom in → zones → zoom out → next page.
Page chapter · 01 / 05
Home page
We start on the home — the converting storefront
First impression: brand, promise, visual proof and CTA. If this page fails, the rest of the site almost never saves the lead.
Job of this page: Clear intent from entry — the visitor knows what to do next.
Scroll down · zoom into 5 zones
Boulogne · Issy · Paris 15–16 · Mon–Sat 8am–8pm
06 44 18 90 22Packages
All details →Flat
Studio €48 · 1-bed €68 · 2-bed €88
Weekly or fortnightly — floors, bathrooms, kitchen, dust.
Offices
From €24/h
Open-plan and rooms — early or after 6pm.
Deep clean
+40% on flat rates
Reset after move-out or works.
Ironing
€19/h · min. €38
At home — shirts, sheets. 2 h minimum.
Home cleaning · west Paris
Home cleaning in Boulogne, Issy and Paris 15–16
Atelier Nid is a fictional home-cleaning showcase for Boulogne-Billancourt, Issy-les-Moulineaux and Paris 15–16. It shows how to densify a homepage for local SEO: zones, packages, clear rates and FAQ — without cluttering booking.
Home cleaning in Boulogne and Issy follows the same grid: studio from €48, 1-bed €68, 2-bed €88, offices from €24/h, deep clean and ironing. No travel fee inside the coverage zone. Slots held 8am–6pm, SMS confirm in production.
For Paris 15 and Paris 16 cleaning, capacity varies by week — the Areas page shows open slots (demo). Same team from the first visit: regular flats, open-plan offices, reset after move-out or works.
These blocks target useful queries: home cleaning Boulogne, cleaner Issy, cleaning Paris 15. In production they would feed packages / areas / prices links and local NAP.
How booking works
- 01
Pick a package
Flat, office, deep clean or ironing — clear rates from €48, same team.
- 02
Hold a slot
Date + hour 8am–6pm in Boulogne, Issy or Paris 15–16. Access: key box, code or present.
- 03
Visit & follow-up
Slot held, invoice matches the listed amount. Rebook weekly or fortnightly without friction (prod).
FAQ — home cleaning Boulogne & west Paris
- Do you offer home cleaning in Boulogne?
- Yes — Boulogne-Billancourt is a priority Atelier Nid zone, with weekly open slots. Studio, 1-bed, 2-bed, offices and deep clean. No travel fee.
- Do you offer a cleaner in Issy-les-Moulineaux?
- Yes. Issy is covered with morning and afternoon slots. The Areas page shows remaining places (demo indicator). Book online or call 06 44 18 90 22.
- Do you clean in Paris 15 and Paris 16?
- Yes — Paris 15 cleaning (Thu–Sat slots) and Paris 16 (limited slots). Vanves and Meudon complete the west coverage. See Areas for detail.
- Do I need to be home during cleaning?
- No. Key box, door code, neighbour or present: we note access at booking. SMS confirm the day before in production.
- How is pricing calculated?
- Flat grid (studio €48, 1-bed €68, 2-bed €88), offices €24/h, deep clean +40% on flat rates, ironing €19/h (2 h min). The listed amount is invoiced.
- Can I cancel or move a slot?
- Yes until 6pm the day before at no charge (demo rule). In production the cancellation policy would show in the confirmation SMS.
Contact & area
Atelier Nid
8 rue de Silly
92100 Boulogne-Billancourt
Areas: Boulogne · Issy · Paris 15–16
Mon–Sat 8am–6pm · half-hour slots
Demo contact details — fictional brand for portfolio preview.
Hold a slot today
06 44 18 90 22 · Boulogne · Issy · Paris 15–16
Zoom in
Scroll once to enter this page’s tour
Then each scroll spotlights one zone. At the end you zoom out before the next page.
Scroll · zoom in
Chapter done · zoom out
Keep scrolling for the next page.
Page chapter · 02 / 05
Packages page
Page change: packages in detail
Home sells intent. Here we answer “is it included?” with detail — without it, the phone becomes a FAQ again.
Job of this page: Already-scoped leads — fewer round-trips, cleaner bookings.
Scroll down · zoom into 1 zones
Boulogne · Issy · Paris 15–16 · Mon–Sat 8am–8pm
06 44 18 90 22Cleaning packages
Atelier Nid packages cover home cleaning in Boulogne / Issy / Paris 15–16: regular flats, offices, deep clean after move-out or works, and at-home ironing (2 h minimum).
Same team from the first visit. Listed rates (studio €48, 1-bed €68, 2-bed €88, offices from €24/h) are what we invoice — no surprise fees or travel charges inside the zone.
Flat
Studio €48 · 1-bed €68 · 2-bed €88
Weekly or fortnightly — floors, bathrooms, kitchen, dust.
Book this package →FAQ — packages
- Do you offer home cleaning in Boulogne?
- Yes — Boulogne-Billancourt is a priority Atelier Nid zone, with weekly open slots. Studio, 1-bed, 2-bed, offices and deep clean. No travel fee.
- Do you offer a cleaner in Issy-les-Moulineaux?
- Yes. Issy is covered with morning and afternoon slots. The Areas page shows remaining places (demo indicator). Book online or call 06 44 18 90 22.
- Do you clean in Paris 15 and Paris 16?
- Yes — Paris 15 cleaning (Thu–Sat slots) and Paris 16 (limited slots). Vanves and Meudon complete the west coverage. See Areas for detail.
Zoom in
Scroll once to enter this page’s tour
Then each scroll spotlights one zone. At the end you zoom out before the next page.
Scroll · zoom in
Chapter done · zoom out
Keep scrolling for the next page.
Page chapter · 03 / 05
Areas page
Page change: where we actually cover
Over-promising kills reviews. This page filters geo before the lead — operational honesty.
Job of this page: Actionable leads — denser schedule, fewer no-gos.
Scroll down · zoom into 1 zones
Boulogne · Issy · Paris 15–16 · Mon–Sat 8am–8pm
06 44 18 90 22Service areas
Atelier Nid coverage: Boulogne-Billancourt, Issy-les-Moulineaux, Vanves, Paris 15th, Paris 16th and Meudon. Built for cleaner Issy or Paris 15 cleaning searches.
Capacity varies by week — notes below are demo indicators. Hold a slot online or call 06 44 18 90 22.
Boulogne-Billancourt
slots open
Issy-les-Moulineaux
2 slots left
Vanves
Mon–Wed open
Paris 15th
Thu–Sat open
Paris 16th
1 Fri slot
Meudon
waitlist
FAQ — service areas
- Do you offer home cleaning in Boulogne?
- Yes — Boulogne-Billancourt is a priority Atelier Nid zone, with weekly open slots. Studio, 1-bed, 2-bed, offices and deep clean. No travel fee.
- Do you offer a cleaner in Issy-les-Moulineaux?
- Yes. Issy is covered with morning and afternoon slots. The Areas page shows remaining places (demo indicator). Book online or call 06 44 18 90 22.
- Do you clean in Paris 15 and Paris 16?
- Yes — Paris 15 cleaning (Thu–Sat slots) and Paris 16 (limited slots). Vanves and Meudon complete the west coverage. See Areas for detail.
Zoom in
Scroll once to enter this page’s tour
Then each scroll spotlights one zone. At the end you zoom out before the next page.
Scroll · zoom in
Chapter done · zoom out
Keep scrolling for the next page.
Page chapter · 04 / 05
Pricing page
Page change: the price grid
Here we write in black and white what will be invoiced. Anti-dispute, anti-“how much?” page.
Job of this page: Price trust — cleaner conversion toward the form.
Scroll down · zoom into 1 zones
Zoom in
Scroll once to enter this page’s tour
Then each scroll spotlights one zone. At the end you zoom out before the next page.
Scroll · zoom in
Chapter done · zoom out
Keep scrolling for the next page.
Page chapter · 05 / 05
Booking page
Page change: we hold the slot
End of the funnel. No more reading: a dedicated page to convert hot intent without climbing back to the hero.
Job of this page: End-of-journey conversion — the lead isn’t lost between tabs.
Scroll down · zoom into 1 zones
Zoom in
Scroll once to enter this page’s tour
Then each scroll spotlights one zone. At the end you zoom out before the next page.
Scroll · zoom in
Tour complete
Now open the live site and click freely.
07 · Atelier Nid
See the project and try it
The showcase runs like a real client site: pages, forms, cart when relevant. You can also ask for a turnkey purchase.