Pulse Atelier
From €500
Case study · Fitness
Pulse Atelier
Train with intent. East Paris.
Free trial first — beat chains on local.
Scroll the story · then the live pages ↓
- Trial
- Book in 4 fields
- Pricing
- Visible VAT-incl. grid
- SEO
- East Paris / Montreuil anchor
01 · Problem
Hidden price, hard-to-book trial, weak SEO
Indie gyms lose to chains if the trial isn’t one click away.
02 · Approach
Trial → programmes → VAT-incl. prices → 4 fields
Trial CTA first, clear grids, minimal form.
03 · Stack
Dark orange, mobile perf for a local gym
Next.js, TypeScript, Tailwind, optimized images. Vercel noindex demo — client staging.
04 · Outcome
Trials booked without the phone
VAT-incl. prices, trial first, qualified local lead.
Takeaways
- →The free trial must be CTA #1.
- →VAT-incl. prices avoid pure Maps shopping.
- →4 fields are enough to start a trial.
€790Offer €500
Technical sheet
- Technologies
- Next.js
- TypeScript
- React
- Tailwind CSS
- Libraries & tools
- next/image
- Framer Motion
- Deployment
Vercel — subdomain demo, noindex, global CDN
- Role
Technical design · UI · fullstack development · baseline SEO
- Context
Fitness demo — free trial, programmes, VAT-incl. prices
06 · Inside the product
Each chapter = one page. Zoom in → zones → zoom out → next page.
Page chapter · 01 / 03
Home page
We start on the home — the converting storefront
First impression: brand, promise, visual proof and CTA. If this page fails, the rest of the site almost never saves the lead.
Job of this page: Clear intent from entry — the visitor knows what to do next.
Scroll down · zoom into 6 zones
Montreuil · East Paris · Mon–Sat 7am–10pm
01 84 16 55 30Gym & coaching · Montreuil
Train with intent.East Paris.
Montreuil · East Paris. Strength, cardio, mobility, 1:1 coaching. Free trial session.
Four programmes
All programmes →Strength
Dumbbells, bars, progressions — 3 to 4 sessions / week.
from €69/mo
Cardio
Intervals, bike, rower — endurance without boredom.
from €59/mo
Mobility
Hips, shoulders, spine — move better to lift more.
from €49/mo
Coaching
1:1 or duo — custom plan, weekly check-ins.
from €120/session
Gym & coaching · Montreuil
Montreuil gym — strength, cardio, mobility, East Paris coaching
Pulse Atelier is a fictional demo gym and coaching studio in Montreuil, gateway to East Paris. This showcase shows what a content-rich Montreuil gym site looks like: Strength / Cardio / Mobility / Coaching programmes, clear prices, reviews and a free trial.
East Paris coaching comes as group or 1:1. Monthly plans start at €49 (Mobility) up to €89 (Pulse Full). A €0 trial pass lets you test a session before committing.
This page targets useful queries: Montreuil gym, East Paris coaching, Montreuil strength training, fitness trial. In production the same blocks would feed internal links (programmes, prices, reviews) and local NAP.
Dark look, orange accent, dense copy — ready to rebrand for a real Montreuil / East Paris gym.
How to start
- 01
Try a session
Free trial pass via Book. Pick Strength, Cardio, Mobility or 1:1 Coaching.
- 02
Pick a plan
Monthly or coaching pack. VAT-incl. prices shown — no surprise lock-in on the demo.
- 03
Progress in Montreuil
Coach follow-up, morning/evening East Paris slots. Plan tweak every 4 weeks.
FAQ — Montreuil gym
- Where is Pulse Atelier in Montreuil?
- Montreuil, East Paris access (demo address). Metro line 9 / bus nearby. Full NAP at page bottom.
- Is the trial really free?
- Yes on the demo: €0 trial pass for 1 group session. 1:1 trial coaching is discounted in production — here, simulated via the form.
- What’s the difference between Strength, Cardio and Mobility?
- Strength = progressive lifting. Cardio = intervals & endurance. Mobility = joints & movement quality. Pulse Full combines all three.
- Do you offer personal coaching in East Paris?
- Yes — 1:1 or duo from €120/session, or 8-session pack at €816. Custom plan and check-ins included.
- What are the hours?
- Open Mon–Sat 7am–10pm, Sun 9am–2pm (demo). Group slots morning and evening.
- Is there a monthly commitment?
- On the demo, plans are shown month-to-month. In production the client would choose monthly or quarterly (−10%).
- Is this a real gym?
- No — Pulse Atelier is a portfolio demo. No real booking or payment. Ready to rebrand for a Montreuil gym.
Contact & area
Pulse Atelier
42 rue de Paris
93100 Montreuil
Area: Montreuil · East Paris
Mon–Sat 7am–10pm · Sun 9am–2pm
Demo contact details — fictional brand for portfolio preview.
Ready to train?
Free trial · or call 01 84 16 55 30
Zoom in
Scroll once to enter this page’s tour
Then each scroll spotlights one zone. At the end you zoom out before the next page.
Scroll · zoom in
Chapter done · zoom out
Keep scrolling for the next page.
Page chapter · 02 / 03
Pricing page
Page change: the price grid
Here we write in black and white what will be invoiced. Anti-dispute, anti-“how much?” page.
Job of this page: Price trust — cleaner conversion toward the form.
Scroll down · zoom into 1 zones
Zoom in
Scroll once to enter this page’s tour
Then each scroll spotlights one zone. At the end you zoom out before the next page.
Scroll · zoom in
Chapter done · zoom out
Keep scrolling for the next page.
Page chapter · 03 / 03
Booking page
Page change: we hold the slot
End of the funnel. No more reading: a dedicated page to convert hot intent without climbing back to the hero.
Job of this page: End-of-journey conversion — the lead isn’t lost between tabs.
Scroll down · zoom into 1 zones
Zoom in
Scroll once to enter this page’s tour
Then each scroll spotlights one zone. At the end you zoom out before the next page.
Scroll · zoom in
Tour complete
Now open the live site and click freely.
07 · Pulse Atelier
See the project and try it
The showcase runs like a real client site: pages, forms, cart when relevant. You can also ask for a turnkey purchase.